MEET YOUR NEW COACH.

No one knows your game better than your court. It sees the hours you put in. The makes and misses. It knows how good you’re getting, and isnʼt afraid to kick your ass when you need it. Nike took over iconic street courts in Manila and used player data and design to transform the courts to act as your coach.

Hypercourt: What's it all about?

World’s coolest basketball courts.

Bridging the gap
between will and skill.

In the Philippines, Basketball is nothing short of religion. For decades, players have dreamt of raising their game and making it to the NBA. Despite the relentless pursuit, not a single Filipino has actually made it and the Philippines currently ranks 31st in the world. Nike’s ambition was to create a training platform for the youth to get better at the sport that they love.

Partnering with Google, we created a platform that unlocks exclusive basketball training drills sent directly to your phone that help you train better.

Nike Hyper Court is the digitally-connected basketball court of tomorrow

a court that trains you, chats with you, every step of the way.

access greatness.

google technology streaming full HD content, data free.

Powered by Google Technology, the courts sends data-free content, directly to your phone in full HD. Empowering thousands of Filipino ballers with invaluable training to raise the game on the street.

NBA Stars become superheroes on Nike’s Hyper Court in Manila.

art not for art’s sake.

Illustrated by NYT best-selling artist, Arturo Torres, each element of the artwork has been designed and positioned using actual player data. It’s art that trains you to be better at your game.

The world’s first digitally connected Courts.

stand on the shoulders of giants.

Nike Hyper Court:
The Court of the Future.

even the king thought it was cool.

Idea boards